Discovery Surveys

The below questionnaires will help us learn about your Brand and digital marketing needs. The answers you give will inform all the solutions that we provide for your brand.

You may use the online form if you have time to complete it in one session, or download the PDF version, open the PDF and complete as you’re able, then email completed PDF document to timm@thefreeman.agency who will reach out to you after reviewing your completed document.

CALL NOW: (855) 666-2425

Branding Questionnaire

Questions to Ask Before Getting Started with Your Brand

Note: This is not a contract, just a starting point. Often it is through understanding what keeps us from our goals that we find the way through to making them happen. A branding questionnaire is definitely something everyone should do before starting a brand or business. Starting a company (or refreshing your brand) is exciting and it’s always tempting to jump into designing your logo, creating a brand, and planning your company’s future. But before you can, you need to think about the type of brand you want to build. There’s more to it then thinking about your goals or the products you sell. You need to give yourself a solid questionnaire on branding to help pinpoint the things you want to communicate to your clients and customers.

What is A Branding Questionnaire?

A branding questionnaire is a series of questions to better understand your project, whether it’s for a new business or for a rebrand project. Questionnaires on branding are commonly used by web designers, graphic designers and other freelancers in the industry. This helps them to get a better sense of their clients’ wants and needs before diving in.

It will encourage your clients to really think about who they are as a business and how they want to communicate that through their brand. It’s a good strategy to use a long questionnaire, since the more questions you answer the better.

Complete online questionnaire here:

PLEASE NOTE: Online questionnaire will need to be completed in one session as there’s not an option to “save” the form at this time.

BRANDING QUESTIONNAIRE

1. What Does Your Business Do?

Tell us about your business.

2. What Will Your Mission Be?

This is usually a sentence or two that explains your company’s goals. It should also consist of some information about your business.

3. Who Is Your Target Customer or Audience?

Brands are all about communicating your company’s values to clients and customers. Now, think about who you’re trying to reach. What’s their demographic? What types of services do you think they’re looking for when they need your business? What do they want? Remember, different demographics look for different brands and identify with different logos, colors, and even company values. Customer profiles: Another great way of learning about your clients is by developing customer profiles! Commonly known as user profiles, these documents should be able to tell you everything that you need to know about your target customers — starting from their age down to their purchasing habits.

4. What’s Your Company’s Personality?

Brands reflect the company personality and even help encourage new employees to find their fit with the company. Think about the type of personality you want to convey to customers.

5. What Are Your Brand’s Values?

Even if you don’t think your business has values or core principles, it does. You just need to take a moment to think about it. What do you want your company to stand for? Is it quality? Knowledge? Trendiness? Then think about the methods you’ll use to get there. These are your guiding principles and company values. When you communicate them to your customers, you create a unique brand that stands out in their minds.

6. Who Are Your Company’s Top Three Competitors?

As mentioned above, understanding your business is important. But what’s also important is understanding your market and competitors. Analyze your competitors and know what they are good at, and what they could improve. This will give you valuable insights for your own business as well.

7. What is Your Defining Story?

Well, any company has a story that sets them apart. This part can be described as a ‘’brand identity questionnaire’’ and creating a brand identity. Nowadays, it is rather important for you to reveal a part of your personal journey that led to the appearance of your business. think about your brand’s personality and how you would describe it? Sharing a unique, inspiring tale about how you put the basis for your company will allow people to connect and identify themselves with what you offer. A great brand story will shape the customer and even promote credibility. And if you struggle to come up with a story, it is always a great idea to select 5 words that define best what you do. From there on, you can extend to sentences that outline your business story and goals.

8. What Are Your Brand Attributes?

There are some other questions you need to ask yourself, when you are doing a questionnaire for brands. These following questions will talk about the essence and identity of your brand.

What characteristics do you want your brand to have?

Is your brand: Simple/Intricate Fun/Serious Conservative/Extravagant Approachable/Authoritative Professional/Casual Modern/Classic Sporty/Elegant Extreme/Safe

Other important attribute questions can be:

• Colors that represent your brand. What colors do you not want to use? • Words to use. What words would you don’t use to describe the brand? • Different attributes and emotions? • What design do I want my brand logo to be? The first thing a potential customer will see is the brand logo. So it’s very important that the design of your logo represents you brand as well. Do you want a simple or abstract logo? Do you want it to be classic or detailed? Contemporary or complex? Think about the style of the font and what colors you want to use here as well.

9. Schedule a Consultation For Your Brand

A brand is more than just a logo. It’s a way to communicate your company’s personality and values and make your company more approachable and unique to clients and customers. At Creatitive, we’ll take your answers to our branding questionnaire and get to know your company as well as possible before we help you bring your vision to life. Schedule a consultation with our experienced team and let us help you establish a clear brand identity that carries across everything your company does.

First Name

Last Name

Company or entity

Email

OR DOWNLOAD PDF VERSION:

Click button below to open PDF version which you can then print, download, or save to your desktop

Branding Questionnaire PDF

Website Design Questionnaire

Why use a website design questionnaire?

Note: This is not a contract, just a starting point. Often it is through understanding what keeps us from our goals that we find the way through to making them happen. You want to be 100% aligned and on the same page as your website developer and designer(s). This paves the way for a successful project, and minimizes the chance of miscommunication.

Some important things to clarify in this web design questionnaire include the timeline, scope of the project, and the look and feel that your’re going for. As web designers, we’ll need to know as much as we can about your needs in order to provide the best possible solutions.

The same goes for project scope. If we can’t clarify the actual deliverables upfront, there may be surprises or issues not in the project scope that come up in the process which will need to be identified and added to the project scope, and final rate.

That’s where a web design questionnaire comes in — you can use the questionnaire to drill down into specifics, and pinpoint exactly what it is that your clients want.

Complete online questionnaire here:

PLEASE NOTE: Online questionnaire will need to be completed in one session as there’s not an option to “save” the form at this time.

Or download PDF version:

Click button below to open PDF version which you can then print, download, or save to your desktop

Website Design Questionnaire PDF

E-commerce Website Questionnaire

Note: This is not a contract, just a starting point. Often it is through understanding what keeps us from our goals that we find the way through to making them happen. You want to be 100% aligned and on the same page as your website developer and designer(s). This paves the way for a successful project, and minimizes the chance of miscommunication.

Why use an e-commerce website questionnaire?

E-commerce isn’t easy. Or, to be more precise, it isn’t easy if you want to do it right from the start. If you want a good, quality product, you must be ready to invest a lot of time and effort in research.

To put it very simply. The agency is trying to get to information from which it will make decisions on how many developers will be needed, how much time it would need to finish, what functionality it will need to work on/develop, what will the structure of the entire site will be, what User Experience elements are essential, and any other info that can help achieve the intended goal of the eCommerce site.

e-commerce website questionnaire PDF

Email Marketing Questionnaire

Please take a moment to respond to this email marketing survey.

Note: This is not a contract, just a starting point. Often it is through understanding what keeps us from our goals that we find the way through to making them happen.

Complete online questionnaire here:

PLEASE NOTE: Online questionnaire will need to be completed in one session as there’s not an option to “save” the form at this time.

OR DOWNLOAD PDF VERSION:

Click button below to open PDF version which you can then print, download, or save to your desktop

Email Marketing Questionnaire PDF

Discovery Surveys

The below questionnaires will help us learn about your Brand and digital marketing needs. The answers you give will inform all the solutions that we provide for your brand.

CALL NOW: (855) 666-2425

Branding Questionnaire

Questions to Ask Before Getting Started with Your Brand

What is A Branding Questionnaire?

Complete online questionnaire here:

OR DOWNLOAD PDF VERSION:

Website Design Questionnaire

Why use a website design questionnaire?

Complete online questionnaire here:

Or download PDF version:

E-commerce Website Questionnaire

Why use an e-commerce website questionnaire?

Email Marketing Questionnaire

Please take a moment to respond to this email marketing survey.

Complete online questionnaire here:

OR DOWNLOAD PDF VERSION:

THE FREEMAN AGENCY

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